Project Title: Hinta Pro Noodles Shrimp Flavor (Instant Noodles) Packaging design
Client: Mashud Agro Processing Food Products Ltd.
Objective:
To launch a new line of shrimp-flavored instant noodles in Europe and the Middle East, our aim was to design packaging that encapsulates the product's essence while appealing to cultural preferences across three pack sizes.
Design Concept:
Embracing a fusion of European and Middle Eastern influences, our packaging features a sophisticated dark pink color scheme, symbolizing indulgence and culinary intrigue. Prominent shrimp imagery and culturally inspired graphics evoke freshness and authenticity.
**Key Features**
Shrimp Imagery: Stylized illustrations of succulent shrimp highlight the product's key ingredient, enticing consumers with its promise of delicious flavor.
Pack Size Variations: Clear differentiation between individual servings, family packs, and party packs caters to diverse consumption occasions.
Multilingual Packaging: Essential product information is provided in English, Arabic, and key European languages for broader accessibility.
By strategically leveraging color psychology, typography, and graphic elements, our packaging redesign has successfully elevated the Hinta brand and repositioned it as a frontrunner in the competitive instant noodles market. Moving forward, we remain committed to innovation and excellence, continuously striving to exceed client expectations and consumer preferences.
Client: Mashud Agro Processing Food Products Ltd.
Objective:
To launch a new line of shrimp-flavored instant noodles in Europe and the Middle East, our aim was to design packaging that encapsulates the product's essence while appealing to cultural preferences across three pack sizes.
Design Concept:
Embracing a fusion of European and Middle Eastern influences, our packaging features a sophisticated dark pink color scheme, symbolizing indulgence and culinary intrigue. Prominent shrimp imagery and culturally inspired graphics evoke freshness and authenticity.
**Key Features**
Shrimp Imagery: Stylized illustrations of succulent shrimp highlight the product's key ingredient, enticing consumers with its promise of delicious flavor.
Pack Size Variations: Clear differentiation between individual servings, family packs, and party packs caters to diverse consumption occasions.
Multilingual Packaging: Essential product information is provided in English, Arabic, and key European languages for broader accessibility.
By strategically leveraging color psychology, typography, and graphic elements, our packaging redesign has successfully elevated the Hinta brand and repositioned it as a frontrunner in the competitive instant noodles market. Moving forward, we remain committed to innovation and excellence, continuously striving to exceed client expectations and consumer preferences.
